Cornwall is "keen to bounce back in 2025" after a tough year in 2024, the head of its tourism board has said.

It comes as experts and businesses from across the sector are expected to attend a two-day tourism summit in Truro, which has been organised by Visit Cornwall.

Last year, Tim Jones, chairman of the South West Business Council, said tourism in the south-west of England was at its "lowest point for 10 years".

Jon Hyatt, chairman of Visit Cornwall, said: "There are obvious challenges, not least economic pressures but there's a real sense of determination to do as well as we can."