Before the semester, the busiest time of winter tourism, the British press met “Crystal Snow” in Turkey. Duja Chalet, which has become the most popular meeting point for ski lovers, has started to work to promote Sarıkamış and Kars in Europe. Duja Chalet, which aims to be the most preferred winter hotel again during the semester, stands out with its ski camps and free basic ski lessons.

BRITISH PRESS IN SARIKAMIS

Representatives of leading UK press organizations such as The Independent, Telegraph, Travel Weekly and The Sun participated in the trip to Sarıkamış hosted by Duja Hotels. During this visit, which is very important especially in terms of winter tourism, the press members visited the historical and touristic points of the region such as Ani Ruins, Cheese Museum. The press members who experienced horse-drawn sleighing in Çıldır Lake and Sarıkamış ski slope completed their 3-day program. Crystal snow and ski slopes, which are only found in the Alps in the world, were the focal point of the press members.

Volkan Gökay, Sales and Marketing Coordinator of Duja Hotels, said that destination marketing, which is the most important part of sustainable tourism, is of great importance in growth strategies and that they will continue these promotional activities, which started with the UK, for other target regions.

SPECIAL PREPARATIONS FOR SEMESTER

Located in Sarıkamış, the most beautiful location of Kars, Duja Chalet offers a completely different comfort with its luxurious architecture and privileged world. You can have an unforgettable skiing experience with 9 pistes with a length of 25 km, located in the fascinating view of crystal snow and yellow pine forests, which are found in a few regions of the world. During the winter, ski camps for children and basic ski training for those who are new to skiing are available. Hotel Operations Manager Serdar Gezgin stated that the occupancy rate of the hotels is around 90%, especially during the semester, and that all ski lovers and those who want to meet skiing can get their training and equipment at the hotel.