UN Tourism is leading the promotion and coordination of investments in the sector throughout the Latin America region.

Tourism is increasingly emerging as a fundamental pillar for development in the region, offering ample opportunities for economic growth and community empowerment. To harness this potential, UN Tourism has confirmed its plans to expand its series of Investment Guides and Investment Forums, each focused on a specific country in the region. The guides identify key competitiveness factors to build an attractive value proposition for investors, including information on green and sustainable investments, underlining a commitment to environmental responsibility.

According to UN Tourism Executive Director Natalia Bayona: "Investments in the tourism sector are critical to driving economic growth and job creation. Through these investments, destinations can develop sustainable infrastructure and improve the quality of life of local communities, promoting inclusive and resilient development".

Investments in tourism: a strategic priority at the global level

Between 2019 and 2023, the tourism sector attracted 1,983 announced foreign direct investment (FDI) greenfield projects, with a total of US$106.7 billion in capital investments. This flow of capital has created nearly 260,000 potential jobs worldwide, underscoring the sector's significant role in economic development and job creation.

Between 2019 and 2023, 212 tourism investment projects were announced in Latin America and the Caribbean, with a total of US$20.5 billion in capital expenditure, expected to create more than 73,000 potential jobs.