The company boosts its competitiveness with an agreement focused on revenue management, automation, and customer service.

Euroairlines, a Spanish company specializing in air distribution, has signed a strategic agreement with Sopra Steria, a leading European provider of consulting, digital services, and software development, to integrate artificial intelligence solutions into its business model. The aim of this partnership is to increase profitability and strengthen Euroairlines’ competitiveness in an increasingly demanding global market.

The agreement establishes a framework for collaboration between the two companies and calls for the development of three projects in several key business areas: revenue management, operations, and customer service. This initiative is part of Euroairlines’ strategy to integrate technology as the foundation for its growth and efficiency.

The first pillar of the agreement focuses on revenue management. Euroairlines will implement advanced data analytics tools to benchmark its pricing against the market and dynamically adjust fares based on demand. This will enable the company to enhance its competitive positioning and optimize margins.

In the operations domain, Euroairlines will automate reservation management, reporting processes, and system communications. This will reduce manual workloads, minimize errors, and significantly improve productivity.

Regarding customer service, artificial intelligence will enable the automation of information provided to passengers and travel agencies, as well as processes such as bookings, payments, changes, cancellations, and refunds. This will result in faster, more efficient service and lower operational costs.

“This agreement with Sopra Steria marks a decisive step in our growth strategy. Artificial intelligence allows us not only to become more efficient, but above all to improve our revenue through more accurate, data-driven decision-making,” said Antonio López-Lázaro, CEO of Euroairlines. “The use of this technology also enhances our internal processes and elevates the quality of service we provide to airlines, agencies, and passengers. This is a transformation with a direct impact on both our results and our value proposition,” he added.

“The application of artificial intelligence at Euroairlines will transform the experience across the entire air transport value chain, enabling more agile processes, faster response times, and more personalized services,” said Antonio Peñalver, Managing Director of Sopra Steria in Spain. “At Sopra Steria, we will support our partners by contributing our full technological expertise, delivering added value that enhances the services offered to all their customers,” he concluded.

Sopra Steria brings extensive expertise in consulting and digital transformation, supporting Euroairlines in the implementation of these solutions. Through this alliance, Euroairlines strengthens its positioning as an innovative player in the air distribution sector and reinforces its commitment to artificial intelligence as a driver of growth, efficiency, and profitability.