Travel Guard analyzed Google search data to uncover the destinations Americans are searching for most when planning luxury and budget holidays.

Leading travel insurance provider Travel Guard examined two years of Google search data, tracking searches for both luxury and affordable travel inspiration, to uncover which destinations are seeing the biggest year-over-year rise in interest among travelers.

Abu Dhabi leads global surge in luxury travel searches for 2026

Abu Dhabi ranks as the top destination for luxury vacations, with searches up 421% year-on-year, the biggest increase worldwide. The capital of the United Arab Emirates draws travelers with cultural icons like the Louvre Abu Dhabi and the upcoming Guggenheim, plus desert adventures and headline events throughout the year.

Acapulco, Mexico, follows in second place, with luxury travel searches up 253% compared to the previous year. A popular spot on the Mexican Riviera, it’s winning over Americans with its five-star resorts, nightlife and beaches. Those visiting Mexico City for FIFA World Cup 2026 matches can hop on a quick two-hour flight for a scenic beach escape.

Punta del Este rounds out the top three. Dubbed the “Monaco of South America,” it pairs white-sand beaches and fine dining with a relaxed, European-style charm that’s putting it firmly on travelers’ radars.

Crete tops Google searches inspiring visitors’ 2026 budget travel plans

Crete leads the list, with budget-conscious travel searches up 179% year-on-year. Greece’s largest island offers hidden beaches, authentic cuisine and Mediterranean charm, all at a fraction of the cost of Santorini or Mykonos.

Kathmandu ranks second, known as the gateway to Everest Base Camp and a favorite for adventure seekers on a budget. Street food stalls, low-cost stays in the Thamel district and world-class trekking routes make it an unforgettable budget pick.

Known for its underground cities, Cappadocia takes third place, with budget travel searches rising nearly 170%. Hot-air balloon rides and “fairy chimney” landscapes dominate social feeds, while a favorable exchange rate makes Türkiye’s boutique cave hotels and local crafts within easy reach for U.S. travelers.